InvenSense and New Century Robot Participate in CES Asia 2016

Actively Explore Household and Industrial Service Robots

SAN JOSE, Calif. & SHANGHAI–(BUSINESS WIRE)–May 9, 2016– InvenSense, Inc. (NYSE: INVN), a leading provider of MEMS sensor platforms, andShanghai New Century Robot Co, Ltd., a provider of advanced intelligent robots, announced an alliance in the development of intelligent balance vehicles. The intelligent robot industry in China is a burgeoning market with broad prospects. By applying the combined market-leading technology and outstanding design capability of both companies to intelligent vehicles, InvenSense and Shanghai New Century Robot Co. are driving a new paradigm in personal transportation and service, as intelligent balance vehicles and service robots become increasingly ubiquitous.

New Century’s i-ROBOT and i-go series represent a new generation of intelligent vehicles that integrate self-balancing technology with a kinetic energy cycle self-adjustment system. According to the “Development Plan for the Robot Industry (2016-2020),” by 2020, the annual sales of service robots in Chinawill exceed RMB 30 billion Yuan (USD $4.5B).

“This is the prelude to an intelligent vehicle boom,” said Dan Goehl, vice president worldwide sales, InvenSense. “InvenSense and Shanghai New Century Robot Co., Ltd. are actively working together to explore opportunities in household robots, as well as and industrial service robots, including bank robots, hotel robots, and security robots.”

“A very important concept of service robots is to serve humanity,” said Zhen Guo, vice president operations, Shanghai New Century. “The word “service” is the key. Its application is extensive: serving the aging population, providing elderly care and assistance to the disabled, as well as serving demands in housework, communities and service industries. The China market demand is significant, especially with adoption of robots into households.”

The InvenSense and Shanghai New Century Robot Co, Ltd. alliance will be exhibited in the InvenSense booth in Hall N1, stand 1742 at the 2016 CES Asia event taking place in Shanghai, China from May 11-13, 2016. To schedule press and partner meetings at the show, contact pr@invensense.com. For additional information on InvenSense products, please visit www.invensense.tdk.com or contact InvenSense Sales at sales@invensense.com.

About InvenSense

InvenSense, Inc. (NYSE: INVN) is the world’s leading provider of MEMS sensor platforms. InvenSense’s vision of Sensing Everything targets the consumer electronics and industrial markets with integrated Motion and Sound solutions. Our solutions combine MEMS (micro electrical mechanical systems) sensors, such as accelerometers, gyroscopes, compasses, and microphones with proprietary algorithms and firmware that intelligently process, synthesize, and calibrate the output of sensors, maximizing performance and accuracy. InvenSense’s motion tracking, audio and location platforms, and services can be found in Mobile, Wearables, Smart Home, Industrial, Automotive, and IoT products. InvenSense is headquartered in San Jose, Californiaand has offices worldwide. For more information, go to www.invensense.tdk.com and http://www.coursaretail.com.

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Source: InvenSense, Inc.